Resume

Daniel Yi

Seattle, WA · d@nielyi.com

2/25 — Present

Founder-led sales, targeting the semiconductor industry through cold outreach. First customer acquired 8/25.
Co-founded and bootstrapped a SaaS startup and built a fully functioning and demoable product.
Headed up frontend development (Next.js), UX design, web development (React).

8/24 — 2/25

PNW Territory account executive, covering Oregon, Washington, Idaho, Montana, Nevada, Alaska, and Hawaii, selling vertical SaaS solutions to small business owners within the building materials industry.
Built out inside and outside sales processes as part of founding sales team, working cross-functionally with different internal teams and new customers, helping Rundoo reach its ARR goal of $3M before position was eliminated.
Increased Rundoo's ARR by bringing in new customers, developing channel partnerships, and collaborating with customer success team, providing insights from previous account management experience for renewals and expansions to boost retention rate by ~30%.

4/23 — 6/24

Full-cycle, hunter sales executive, handling inbound leads, cold outbound prospecting, demo, follow-up, negotiation, close, account management post-close, and post-close upsells/cross-sells with growth, performance, and brand marketing teams, servicing the private market finance sector.
Asked to join an up-and-coming, high business impact team due to stellar sales performance in previous role.
Primary targets are consulting, accounting, advisory, law, investment bank, lenders, asset managers, VC, PE, and software firms who provide products or services to the VC, PE, M&A, and private debt ecosystems.
Closed over $725,000 in new business by implementing a targeted, multi-channel outreach strategy with enterprises of all sizes, including several Fortune 100 and 500 firms.
Post-ramp quota attainments of Q4 2023 - 80% (99% team avg) and Q1 2024 - 211% (66.4% team avg) with no marketing qualified leads, and limited SDR support.

1/22 — 3/23

Immediate high performer with a complex SaaS product, sold new subscriptions as well as managing, upselling, and renewing existing accounts. Closed over $400,000 in new business in first three quarters post-ramp and $1.2m in renewals/expansions.
Large AE component, selling to parent companies, subsidiaries, and sister companies within large enterprise and Fortune 500 hierarchies, including Alibaba, Panasonic, SK Group, Recruit Holdings, and more.
2022 Numbers - Q2 – 136% (124% avg), Q3 – 132% (123% avg), Q4 – 130% (117% avg).

1/19 — 11/21

2020 Pinnacle Award Winner (President's Club) - Awarded to top 10% performing sales representatives who have also shown outstanding leadership and team impact across territory, district, and area.
Perennial top performer, always finishing in the top 3 inside a consistently top-25 nationwide team, with quota attainments of 104%, 106%, and 109% versus nationwide and area averages under 97%. Awarded larger and more densely populated territories with greater business impact after each year.
High focus on industry and product knowledge, combined with strategic discovery to identify client needs and demonstrate value.
Promoted in the second year due to sales performance and leadership impact, such as spearheading initiatives to increase team education on medical and physiological topics, increasing utilization of Tableau dashboards, and mentoring several interns who were extended full-time job offers nationwide.

1/20 — Present

Volunteer mentor, working quarterly with undergraduate students in the Jack Ann Rhodes Professional Sales Program.
Every quarter, students in the sales program are paired up with volunteer mentors. Responsibilities include meeting with the student and mentoring them as they begin their careers.

1/18 — 1/19

Prospected, generated, and qualified new business from outbound prospecting and inbound leads for residential homes, resulting in over $8 Million in sales volume, driving +20% YoY performance in a 16% down market.
Sales KPI's involved call numbers, inbound response time, booked demos, and close rate on booked demos and were achieved by balancing inbound leads with cold outreach and following up with all prospects.
Created marketing materials using Photoshop and Illustrator, including webpages, one-page pamphlets, a new sales presentation folder, and large-format banners.

12/16 — 12/21

Built an in-person 1-on-1 tutoring business from the ground up, prospecting and building relationships with the surrounding communities to create initial opportunities, eventually transitioning into a 100% referral-based business.
Responsibilities included business development, pre-planning of tutoring materials, execution, pricing/negotiation, and FP&A.

6/16 — 12/16

Led the quarterback position group to foster capable leaders with a heavy emphasis on life outside of football, including high achievement in academics and essential life skills.
Assisted with creation of practice plan/playbook, conducted film review, held regular coaches meetings and player meetings to constantly evolve strategy around how to use football to positively impact players' life trajectory.

3/14 — 6/16

Worked under head coach Chris Petersen and Offensive Coordinator Jonathan Smith and managed student-athlete equipment for over 100 athletes with an extreme focus on attention-to-detail for pregame, walk-through, practice, travel, and gameday.
Worked directly with Offensive Coordinator and quarterback position group to ensure that every part of each practice was prepared for and executed smoothly.
Led a team of 6 student managers with no prior experience with football equipment to correctly identify, handle, diagnose, and solve problems before they arose.

6/16

Languages

English, Korean

Sales Tools & Processes

Salesforce, Sales Navigator, Excel, Tableau, HubSpot, Clay

Other Tools

Cursor, Photoshop, Illustrator, InDesign, Final Cut